Instagram Adds New Feature to Track Video Views

2.17.16

By: Kate Enright

instagram-video

Gone our the days of wondering if your videos are getting enough love! Instagram is adding a feature which will count video views. This will aid marketers everywhere, who previously were working blind in terms of video audiences.

Paying advertisers have always been privy to this information, but this is huge news for  marketers, social media stars, and brands alike. This critical data which will measure the impact videos have on audiences.

Similar to its parent company Facebook, Instagram considers a view after a video has been played for 3 seconds. Social media platforms are taking steps to push video content in hopes of luring marketers and advertisers. Instagram has also extended brands videos to a 60 second time, opposed to users 15 second videos.

Are you excited about this new feature? Let us know in the comments below!

 

 

Instagram Adds Support For Multiple Accounts

2.12.16

By: Kate Enright

Instagram

Instagram has finally answered our prayers! The popular photo sharing site now supports multiple accounts without signing out of the mobile app. The new update will allow users to add up to five additional accounts.

This feature has been one of the most popular requests for some time now, and will aid bloggers, business owners, and social media strategists everywhere.

While multiple accounts make our lives more convenient, it also allows for mistakes to be made by accidentally posting to an alternative account. Be sure to be mindful of your avatar photo on the lower right corner when posting to ensure you post to the correct account.

Instagram-Account-switching-1-1200x696

How to add accounts

  • Go to your profile.
  • Tap on the gear or triple-dot icon on the top right and scroll to “Add Account.”
  • Enter the account name and password.

Questions? Comments? Leave them below!