Posts

Even Obama is Tired of Fake News

https-blueprint-api-production.s3.amazonaws.comuploadscardimage457520e148754d-2bad-4893-be82-907deb2db38f

Fake news is an epidemic. We see it daily, and it heavily plagued the 2016 US election. The issue has gotten so bad, President Barack Obama actually spoke directly to Mark Zuckerberg.

According to New York Times, Zuckerberg admitted he had talked to the former president about his complaints.

Obama has spoken out about fake news before. Prior to the election, he specifically called out Facebook.

“In an age where there’s so much active misinformation and it’s packaged very well and it looks the same when you see it on a Facebook page or you turn on your television, if everything seems to be the same and no distinctions are made, then we won’t know what to protect,” he said.

To read the rest of the article, head over to mashable.com.

Facebook Live Audio is a Game Changer for Publishers

facebook-live-audio

12.21.16

Facebook now supports Live Audio, allowing publishers to bring audio, such as readings, interviews, podcasts and more, to your Newsfeed. The first to access this feature is BBC World Service (news radio), LBC (Leading Britain’s Conversation talk radio), Harper Collins (book publisher), and authors Adam Grant (Originals, pop psychology), and Britt Bennett (fiction addressing race).

According to Facebook, Live Audio will be widely available early next year. Your subscribers will be notified once you begin a Live Audio session. Broadcasts will have a 4 hour time frame allowing for a variety of content.

Have something to say? Leave a comment below.

Stop Freaking Out About the Instagram Update

3/28/16

By: Kate Enright

Screen Shot 2016-03-28 at 1.57.29 PM

You may have noticed your Instagram feed has been flooded with posts like above. Users are begging their followers to turn on post notifications to insure their audiences see every image they post. More than 250,000 people have even signed and shared a Change.org petition.  The question is, is this really necessary?

In the upcoming weeks, Instagram is testing an algorithm based feed opposed to their current chronological feed. The algorithm will be similar to Facebook’s Newsfeed, where posts will be ordered by what Instagram feels you want to see.

According to Instagram’s blog, “people miss on average 70 percent of their feeds… To improve your experience, your feed will soon be ordered to show the moments we believe you will care about the most. The order of photos and videos in your feed will be based on the likelihood you’ll be interested in the content, your relationship with the person posting and the timeliness of the post. As we begin, we’re focusing on optimizing the order — all the posts will still be there, just in a different order.”

The point is, you will still see your favorite account’s posts. The adorable photo of your best friend’s baby will be there. That awesome shot your boyfriend snapped front row at Coachella will still be there. In fact, they will probably be at the top of your feed, despite what time they were posted.

Sure the change will be a bit jolting at first, but there is no need to resort to flooding your followers with post notifications. Just think of it like when Facebook or Twitter announced their algorithm feeds. This too shall pass.