Entries by Upwardly Social

Gucci Apologizes After Social Media Backlash

Kate Enright What were they thinking? Social media raised an eye at Gucci’s$900 controversial ‘Balaclava Jumper’ sweater. The turtle neck, which completely covers the bottom half of the white models face from the eyes down, features red lips surround a mouth slit, resembling blackface. The item has since been pulled from the shelves. Gucci released a […]

What Brands Won The Big Game?

2/5/19 Kate Enright The Patriots may have taken home another ring, but which brands won The Super Bowl? Twitter announced its winners of their #BrandBowl competition. The social platform awarded brands in 5 categories (via Adweek): MVP – Awarded to the brand with the highest percentage of all brand-related tweets during Super Bowl LIII Blitz – Given […]

Shopping IG is Simple For You (And Retailers)

Instagram Shopping is widely available across the US to apparel, jewelry, and beauty brands, which allows retailers to add product information and links to their photos. Without buying ads, retailers can test landing pages like never before. Instagram will also release metrics so businesses can tell which posts are performing best. Thus far, this feature […]

New iPhone Could Have Wifi Charging

What’s worse than realizing your battery is in the red? Not having a cord to charge it. Soon Apple may have a solution. Forget cords. Future iPhones may charge over wifi. Apple recently received a patent for “a system equipped to harness the wireless signals emitted by routers to charge electronic devices.” The patent would require […]

Even Obama is Tired of Fake News

Fake news is an epidemic. We see it daily, and it heavily plagued the 2016 US election. The issue has gotten so bad, President Barack Obama actually spoke directly to Mark Zuckerberg. According to New York Times, Zuckerberg admitted he had talked to the former president about his complaints. Obama has spoken out about fake […]

Facebook Live Audio is a Game Changer for Publishers

12.21.16 Facebook now supports Live Audio, allowing publishers to bring audio, such as readings, interviews, podcasts and more, to your Newsfeed. The first to access this feature is BBC World Service (news radio), LBC (Leading Britain’s Conversation talk radio), Harper Collins (book publisher), and authors Adam Grant (Originals, pop psychology), and Britt Bennett (fiction addressing race). According to Facebook, Live Audio will be […]

Ring in the Holidays with Instagram Stickers

12-20-16 Instagram released an update, available today for iOS and Android, introducing stickers to add to your Stories. Adorn your posts with snowmen and candy canes as well as stickers to be used year round like the temperature and locations. Also introduced in the update is “hands-free” mode, allowing users to video with one tap […]

Instagram Introduces Stories

Earlier this week, Instagram introduced Stories. Similar to Snapchat stories, users can post photos and videos which will disappear after 24 hours. You can also add text or drawings to your posts. Stories pop up at the top of your feed. Tap the user’s photo you want to watch and the story will start to play. […]

Twitter Simplifies Verification Process

The coveted checkmark. Everyone wants one, but only because not every one has one. However, for users of public interest, the process to become verified just got a bit easier. The new application process rolled out to users in the U.S. this week and will soon be available to the rest of the world. When applying, users […]

Stop Freaking Out About the Instagram Update

3/28/16 By: Kate Enright You may have noticed your Instagram feed has been flooded with posts like above. Users are begging their followers to turn on post notifications to insure their audiences see every image they post. More than 250,000 people have even signed and shared a Change.org petition.  The question is, is this really […]